Rosché, an exquisite fashion clothing store specializing in handmade garments, epitomizes the essence of lightness and grace. Each meticulously crafted piece celebrates femininity, tailored for the modern woman who values both luxury and comfort.
Tasked with transforming Rosché’s Etsy presence into a bespoke digital space, I crafted a minimal and elegant website to mirror the brand’s aesthetic. Beginning with a detailed wireframe in Adobe XD, I brought the vision to life using WordPress, Woocommerce, and Elementor. The website boasts intuitive navigation with multiple categories and subcategories, ensuring a seamless browsing experience. Its exceptional checkout process and multicurrency functionalities, coupled with geolocation features for global operations, enhance user convenience.
Racing against time for the Dubai Fashion Week 2023 debut, the project soared from concept to completion in just a month. The website not only impressed the client but also established a lasting partnership. With plans to enhance functionalities and maintain the exceptional user experience, Rosché and I embark on a journey to elevate the brand’s digital presence further.